Digital Experience Designer (Webflow Specialist)

If you’re ambitious and passionate about Design and are looking for an opportunity to put your stamp on the field with our well-established team, please keep reading…

Status

Open

Location

Leeds Head Office

Team

Creative

Available Openings

1 (out of 1)

Posted

24 February 2025

Closing

11 April 2025

Location: Hybrid / Leeds Office

Job Type: Full Time, 5 days per week. Monday to Friday.

We’re looking for a Digital Experience Designer (Webflow Specialist) to join our team

We are looking for an experienced and skilled Digital Experience Designer with deep expertise in Webflow to join the team. This role will combine both your digital design and technical skillsets, working closely with clients and internal teams across the entire design and build process.
The ideal candidate will have an advanced understanding of Webflow, its capabilities, and best practices, and be responsible for leading the Webflow output within the agency. You will play a key role in providing expert guidance, and ensuring the seamless integration of design and development within the Webflow platform.

Key Responsibilities…

Experience Design:

Quickly understand a client’s requirements and effectively plan and structure digital experiences with internal teams that will deliver successful outcomes.
Translate brand guidelines and take ownership of web design projects, creating visually engaging, functional experiences that position clients as leaders in their industries.
Ensure efficiency and consistency across platforms through the use of design systems and component variants.
Confident presenting and comfortable working closely with senior stakeholders, to build trust and ensure they receive great service and results.
Contribute to the team’s broader design and development processes by ensuring accessibility, performance optimisation, and SEO-friendly site builds.
Support the marketing team from time-to-time, creating branded assets and content to back up our business development efforts.

Webflow Development

Design and develop websites in Webflow from scratch, including libraries, shared components, microinteractions, and animations.
Serve as the internal expert on Webflow, guiding team members in the platform’s capabilities, limitations, and best practices.
Stay up to date with the latest Webflow features, integrations, and updates, and introduce these advancements to the team as applicable.
Share insights and learnings with the broader team, helping to continuously improve processes and outputs.
Lead training sessions or workshops on Webflow development and best practices for other designers and developers.

Skills and Experience:

Excellent communication skills, with the ability to explain technical concepts to non-technical team members and stakeholders.
Strong understanding of brand guidelines, typography, colour theory, and visual hierarchy, with the ability to maintain consistency and elevate brand identity across digital touchpoints.
Expert in working with Figma, ensuring smooth handoffs and alignment through effective internal collaboration with teams.
Experience creating interactive prototypes and wireframes to communicate design concepts effectively to stakeholders and developers.
Expertise in designing user-centered interfaces with a focus on usability, accessibility, and overall user experience. Knowledge and expertise in creating UX artefacts such as user flows, personas and wireframes.
Ability to structure content effectively on a website, creating intuitive navigation systems and content hierarchies that enhance usability.
Proficiency in designing layouts that adapt seamlessly to different screen sizes and orientations, ensuring a consistent experience across devices.
Experience with designing and developing accessible websites that follow WCAG (Web Content Accessibility Guidelines), ensuring that all users, regardless of ability, can engage with the website content.
Experience creating subtle micro-animations and motion design principles to enhance user interaction and delight users.
Deep expertise and experience (minimum 2 years) in building, and launching websites on Webflow, covering key features and functions of the platform listed below:
Expertise in setting up and managing dynamic content using Webflow’s CMS and Collections, including creating custom templates and content-driven websites.
Advanced knowledge of Webflow’s interactions and animations panel to build advanced scroll, hover, and click-triggered animations that enhance user experience.
Proficiency in creating fully responsive websites using Webflow’s visual editor, with detailed control over breakpoints to optimize for different screen sizes (mobile, tablet, desktop).
Ability to seamlessly integrate custom HTML, CSS, JavaScript, and third-party tools/widgets into Webflow projects to extend functionality beyond the native platform capabilities.
Expertise in setting up Webflow hosting, configuring custom domains, SSL certificates, and ensuring SEO best practices are implemented (e.g., meta tags, alt text, URL structure).
Proficiency in using Webflow’s Symbols feature to create reusable components (headers, footers, etc.) across pages for easy updates and consistent design.
Knowledge of building and customising Webflow forms for lead generation, contact forms, or newsletter subscriptions, and integrating them with third-party services like Mailchimp or Zapier.
Familiarity with integrating Webflow with external tools and plugins, such as Google Analytics, social media sharing, or CRMs like HubSpot, ensuring data-driven decision-making.
Experience with creating and managing Webflow project backups and versioning to ensure safety and rollback capabilities throughout the development process.
Expertise in creating scalable, reusable design systems and style guides within Webflow to ensure consistent application of design patterns across multiple pages or projects.

Here’s what you’ll get in return…

Salary between £40,000 - £45,000 DOE
22 days holiday + bank holidays
Extra days holiday for each year worked (uncapped)
Company pension scheme
Cashback health scheme with Simply Health
A clear progression plan with regular appraisals and training sessions
A clear pathway to help build something exciting
Training and development budget to undertake third party training and certifications
Presents on your Birthday, Christmas, work anniversaries and big life events
Social events
Quarterly surprise gift boxes
Employee referral scheme
Technology scheme
Cycle to work scheme
Employee wellbeing and culture at the forefront - excellent office environment!

This is a fantastic opportunity to join a fast-paced agency atmosphere, working at the forefront of design and development, leading a key part of our digital experience team. If you’re excited to apply your design and Webflow expertise in a collaborative, forward-thinking environment, we’d love to hear from you!

Equal Opportunities…

At AYKO, we celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from all suitably qualified candidates regardless of age, disability, gender, race, religious beliefs or sexual orientation.

We'd love to hear from you